A Gatefold Will Grab More Attention

A Gatefold Will Grab More Attention

The open arms of a gatefold will grab more attention, pulling a target audience into what you have to say. When we say “grab,” we mean the pages will literally unfold out of the magazine wide enough to reach out and grab the attention of many readers....
10 Ways to Create the Wrong Brochure

10 Ways to Create the Wrong Brochure

To be successful, a brochure needs to be produced with a precise objective and a target reader in mind. It’s best to create the least elaborate brochure likely to achieve its objectives.Deciding on Your Purpose Brochures fall into two broad categories —...