by admin | Mar 2, 2011 | Direct Mail, Marketing
A good reminder for everyone in marketing. 82% of adults have replied to a “buy one, get one free” offer, and 73% have responded to a percentage discount offer on the direct mail pieces they’ve received. 62% of search users click a link on the first...
by admin | Feb 8, 2011 | Copywriting Services
Did you know that the English language contains over 250,000 words? But most marketing experts agree that there are 21 “best words” to use when you want to sell. Words should be chosen with the utmost care in marketing to convey precise messages to the reader. Words...
by admin | Jan 31, 2011 | Standing out from the crowd
You are One of Many In today’s business environment, you are just one of many competitors trying to capture the attention of your target audience. Unless you’ve invented the proverbial “better mouse trap,” your message sounds a lot like all the other messages that are...
by admin | Jan 27, 2011 | Copywriting Services
Can a copywriter help you grow your business? Let us face it, running a business, even a small business, can be a daunting prospect. There is so much to do each day to keep it going that it is almost impossible for you to do it all yourself. Outsourcing some of the...
by admin | Jan 26, 2011 | Standing out from the crowd
If you’ve ever seen the movie “Groundhog Day,” you know that Bill Murray relives the same day over and over again. It is not until he has truly changed his ways that he can move on in his life. In the business world, we don’t get to keep repeating our mistakes until...
