When dealing with an unhappy customer, how much is it worth to prove you are right? Some companies have discovered a cost-effective way to handle a customer that turns sour. They refund the customer’s money and apologize for not having the right solution for that customer.
Some sales involve after-sale support services and customer training. A customer that consumes too much of a team’s time can create an unsustainable business relationship. That means it is important to find the right customers for you.
When a business finds a niche, it doesn’t spend a lot of resources proving its services or products are right. Knowing your customer base well means helping happier customers at a lower cost.
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Pine Press Printing, Mailing, Marketing & Business Solutions
142 Ellis Avenue, Lexington, SC 29072
Great service starts with a personal touch…it’s just good business sense!